Lead Yourself

Introduction

Lead Yourself

  • Fire in your eyes / Authentic vs. Effective / Know your stuff / What makes you tick? / Aim high / Your journey starts here

You’ve come to the last module in the Marketing Leadership Masterclass.

Marketers and agency leaders are in the inspiration business. Just think about it: whenever these leaders have an idea, bosses can say no, colleagues can say no, peers can say no, clients can say no. That’s why inspiring people is such an important secret weapon in marketing. Learn why the fire in your eyes has to be real — and how to light it.